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Tourism - Facade Greening and Town Attractiveness

As a general rule, if you want to attract more people-- locals, customers, tourists-- make streets green! Green 'up' buildings, walkways, courtyards, paths and passages. This is already well known in small towns that rely on tourism; in addition to street trees and flower beds, tourist hot-spots will usually have many greened facades. Street greening is simply beautiful. Naturally, these vertical or street gardens must be cultivated and maintained, just as any garden must be cared for.

Weinspaliere am Gasthof Zaschwitz / Sachsen, ca. 1880
Wine trellis on a restaurant in Zaschwitz / Saxony ~ 1880

The Pedestrian Experience...

Street greening in any style is not only beautiful, but it offers ecological advantages and an ambience of higher quality of life. It increases the aesthetic quality and slows the hectic tempo of the passers-by who tend to pause a while to enjoy the nature. It is a naturally created 'decelerator'! Shop windows are enjoyed more thoroughly, people stop in street cafés longer, the sales volume of shops and eateries increases. In short: street greening can be monetarily advantageous, as well as ecologicaly beneficial!

Further Steps for Street Greening

First, it is useful to collect inspiration and ideas from towns which have already successfully greened their streets, such as some of the German "Rosenstädte" ("Rose Cities"). You will find examples below. Usually greening starts with annuals planted in containers/pots and placed near facades; from there they climb on wires, cords, rope, trelliswork, etc., even climbing horizontally on highly-set tensioned ropes or on existing electric cables to create green roofs and garlands. Flower shops are often the first to initiate; the city may provide planters for eventual facade coverage, and municipalities may even promote the use of flower boxes. In subsequent urbanisation plans or city centre rehabilitations, planting areas / flower beds can then be created for future greenings. For this, the plants, flowers, trees, and climbers must be correctly determined and cultivated.

 

An alley in Naumberg, Germany with grapevines
Grapevine in an ally right after proliferation
Greenery in a shopping street in Sangerhausen / Germany
Greenery in a shopping street in Sangerhausen / Germany

Photo Gallery

View this gallery for examples of greening in public places. Try to imagine what these places would look like without the greenery...

A rose-kissed street in Hildesheim/Lower Saxony
Street greening in Freiburg/Breisgau/Baden-Wurttemberg
Rose bush with last year's leaves, middle of March, Bremen
Two grapevines, Bad Langensalza/Thuringia
Wall roses in Sangerhausen/Saxony
Prefab city flats greened with wisteria, Leipzig/Saxony
Flower shop with long grapevine cordons, Nossen/Saxony
Dutchman's Pipe on a flower shop, Lübben/Brandenburg
Wall greening with grapevines, Freyburg/Unstrut/Saxony Anhalt
Small shopping centre with wisteria, Merseburg/Saxony-Anhalt
City greening with Actinidia kolomicta and wisteria, Saalfeld/Thuringia
Shop greening with small shoots and vines, Meißen/Saxony
Facade greening on a small road, Altenburg/Thuringia
A wild grapevined greening on a cottage in the old historic center of Quedlinburg/Saxony
Small wall greening with potted plants and vines, Naumburg/Saxony
'Vinzenz Richters Weinstuben' (Wine Tavern) in Meißen/Saxony
Entrance gate with wild growing grapevines, Grimma/Saxony
Annual vines-- Morning Glory, Leipzig/Saxony
Street greening with vines spanning overhead on steel cables, Halle/Saale/Saxony-Anhalt
Pedestrian walkway with ivy on pergolas, Ahlbeck/Usedom/Mecklenburg-Vorpommern
A holiday home greened with American Trumpet Vine (campsis radicals), in Alt Reddevitz/Rügen Mecklenburg-Western Pomerania
Combination of vines, art, and window (flower) boxes on the street facade, Gera/Thuringen